PORTFOLIO
CASE STUDIES
Explore a selection of case studies showcasing my work in branding and web design. Each project reflects my approach to creating unique, results-driven designs that help businesses grow and stand out. Take a look and see how we can bring your vision to life!
PORTFOLIO
CASE STUDIES
Explore a selection of case studies showcasing my work in branding and web design. Each project reflects my approach to creating unique, results-driven designs that help businesses grow and stand out. Take a look and see how we can bring your vision to life!
✦ Bamford Electrical
Web Design
Completed 2026
Bamford Electrical approached us to redesign their website with a stronger focus on usability, clarity, and conversion. As a Melbourne-based electrical services company, they needed a digital presence that better reflected the quality of their brand and made it easier for customers to understand their services and take action. We reworked the site structure and user experience to create a more streamlined journey, clearly highlighting their core services, special offers, completed projects, and customer testimonials. A key focus of the rebuild was ensuring every touchpoint guided users seamlessly toward their external booking platform, helping turn website traffic into qualified enquiries and bookings while delivering a polished, trustworthy experience across all devices.
✦ BBQ LAB
Branding & Packaging Design
Completed 2025
BBQ LAB, an Australian small-batch rub brand, came to us with a clear ambition: to create a bold new identity that would cut through the crowded BBQ market and speak directly to everyday cooks who love big flavour. They wanted a brand that felt premium but approachable — confident without taking itself too seriously. We developed a distinctive visual identity inspired by their positioning of “where science meets smoke,” then brought it to life through label and packaging designs for their three launch products. By establishing the brand and packaging together from the ground up, we were able to create a cohesive, high-impact system that reflects their flavour-first mission and sets a strong foundation for future product growth.
✦ Olistica Wealth Group
Branding, Web Design & Marketing
Completed 2024/2025
Olistica Wealth Group, a Melbourne-based financial services provider, approached us with a clear goal: to stand out in a competitive industry and connect with young professional Australians. They wanted their branding to reflect their innovative approach to wealth management and provide a fresh, approachable alternative to traditional financial services. After crafting a bold, modern brand identity, we were excited to take the next step by designing and developing a custom WordPress website. Building the website after establishing the brand allowed us to seamlessly integrate their core vision, ensuring a cohesive experience that brings their values and services to life in the digital space.
✦ Jejune
E-Commerce Web Design
Completed 2025
Jejune, a new small-batch womenswear label based in Melbourne, came to us with a vision of creating a unique, fashion-forward brand that resonates with modern women. From the beginning, our goal was to help them stand out in a competitive market while delivering a seamless shopping experience for their audience. We began by setting up a custom Shopify e-commerce store, ensuring it was as stylish and user-friendly as their collection. Along with the online store, we integrated Klaviyo for effective email marketing, designed eye-catching EDMs, and developed social media content to engage their growing community. To complete the look, I shot and edited the product photography and created custom visuals for both the website and social platforms, bringing Jejune’s vision to life with a cohesive, vibrant presence online.
✦ Siji Projects
Web Design
Completed 2024
Siji Projects, a Melbourne-based construction company, approached us with the need for a website that would reflect their commitment to quality, professionalism, and expertise in the industry. Their goal was to have a digital presence that showcased their diverse range of projects while establishing trust with potential clients. We created a custom website that highlights their impressive portfolio, values, and services, with a clean, modern design that emphasizes their attention to detail and project management excellence. The website not only serves as an informative platform but also as a visual testament to Siji Projects’ dedication to delivering exceptional results.
✦ Anything Pallets
Branding & Identity
Completed 2024
I had the pleasure of partnering with Anything Pallets, a Melbourne-based artisan specializing in transforming reclaimed timber into bespoke treasures. For this branding project, the goal was to capture the essence of their craftsmanship and eco-conscious creativity in a distinctive, memorable way. We developed a brand identity that reflects their commitment to sustainable artistry, with a focus on showcasing the raw beauty of reclaimed materials and their exceptional craftsmanship. The new branding not only highlights their dedication to sustainability but also sets them apart in a competitive market, offering a fresh and authentic visual identity that truly represents their unique approach.